Analysis of WeChat Users and WeChat Pay

WeChat is known as Weixin in China. It is one of the messaging apps created by the Chinese company Tencent.

It is currently the fifth most popular social media app in the world. Most of the top social networks with more than 100 million users as of January 2023 originated in the United States, but Chinese social network WeChat has also gained mainstream appeal in its respective regions due to its local context and content.

In 2023, WeChat's global monthly active users (MAU) are expected to reach 1.671 billion. An increase of 13 million over 2022, an increase of 8.43%. The number of users is expected to reach 1.93 billion by 2025.

The age of WeChat users is fairly evenly distributed across age groups. As of March 2022, about 22% of WeChat users in China are between the ages of 31 and 40, and another 22.7% are over the age of 51.

WeChat has many popular features, especially WeChat Moments, where WeChat users can update their status and share photos and videos with their friends. According to WeChat usage statistics, most WeChat users use WeChat to view WeChat Moments.

WeChat is a multi-purpose platform, most often referred to as a communication software tool. At the same time, it is also a comprehensive program whose feature set includes mobile payment and social media modules.

There have been attempts to ban the app (mainly former US President Donald Trump) due to concerns about its Chinese ownership. However, today, under the leadership of the new Biden administration, the United States is keeping a distance from the WeChat ban.

Tencent has always planned to make WeChat a major player on the international stage. Online payments feature heavily in current e-commerce trends. Since WeChat Pay is a popular payment method for Chinese tourists, it has entered other countries.

By 2023, WeChat Pay is expected to have 1.133 billion active users. By 2025, WeChat Pay users are expected to grow by 16.32%, or an additional 185 million users.